The concept of wellbeing is expanding before our eyes. It’s not just about eating well or getting enough exercise any more. Wanting to live simply healthily and sustainably is a natural philosophy of life. It’s an intuitive response to a changing – and challenging – world.
If you have staff or customers you probably already feel its effects. But do you recognise its opportunities? Windshift is creating an on-going series of short reports, slide decks and blog posts that explore different aspects of the topic. All reports will include data from our 2018 surveys.
Living Simply Healthily & Sustainably. [Published 9 August]
- Over two-thirds of us say they want to live this way. The report reveals the real connections between this lifestyle choice and your customers’ preferences. Click here or on the link above to learn more about the report. Here is a sample from the report: Simple Healthy Sustainable Report Sample
Tribes of the 3 Worlds. [Published: 11 September]
The world views of technology and wellbeing begin to overtake the old consumer industrial world. We look at the effects on customer attitudes and expectations. This is a blueprint for the future direction of marketing and communications. Click here to read more
Slide Decks [September Releases]
- Employee Wellbeing. Results of our recent New Zealand survey, covering diversity, equality and wellbeing issues.
- Global Citizens. A comparison of New Zealanders with a global viewpoint – both migrants and NZ born. What do they value? How do they differ from the people who live in less diverse New Zealand. [Hint: it involves wellbeing.]
Read Recent Wellbeing Blog Posts:
For a more light-hearted view of wellbeing trends, there is also: Marketing Wellbeing to the World
Finally, if you enter your details in the boxes below we will send you report previews and launch details.