This is another newsletter from my new book Beautiful Lies [in sidebar]. It’s a review of an important book by journalist Edward Luce about threats to liberal democracy, The Retreat of Western Liberalism. He works for the Financial Times, and is such a good writer.
Today I’ve launched a new e-book, Beautiful Lies – messages from a changing world . It’s a book of my best articles and newsletters from the past two years. So this week I’m publishing three of the best ones. The first – which gives its title to the book – explores everyday examples of ‘truthiness’ and bald-faced lies. [Note: I’ve made minor edits and pared down where necessary] Continue reading “Beautiful Lies – What Truth Are We Defending?”
Few of us today seem to feel that we can shape the future. Even if we like change, it seems difficult to believe we have much influence over it. We’re just bit players in a global game. Aren’t we?
Windshift’s latest report Tribes of the 3 Worlds rejects that idea. Continue reading “How We Shape the Future – And Why?”
I never really rated Conscious Capitalism as a movement. How could you ever hope to convince skeptical buyers that your intentions were honourable? Why would you even bother? Being good for the planet or good for society seemed so at odds with the profit-driven behaviour of corporations. Continue reading “Conscious Capitalism Rises to the Challenge”
If you had to move, which planet would you choose to live in: a utopian but slightly uncomfortable world of sustainable wellbeing, a dynamic but disruptive technology-rich world, or the world as it actually was in 1986? Continue reading “The Pivotal World of Sustainable Wellbeing”
There are six large, distinctive customer tribes in New Zealand. Though they buy many of the same things, each of them has a completely different focus. Their underlying values vary greatly. When you overlook that, your marketing efforts can flounder or even fail. So it’s very useful to understand what matters to each of them and how to integrate them into your marketing practice. Continue reading “Six Customer Tribes – Using Tribes to Build Customer Wellbeing”
Wanting to live simply healthily and sustainably is an intuitive and natural philosophy of life. It prizes balance and ease. It is practiced by people who want to live a life that rewards their efforts but doesn’t burn them out. In other words they are seeking wellbeing. Continue reading “Living simply healthily and sustainably”
It’s time to bring out the label Wellbeing 2.0. The concept of wellbeing is growing and changing so much that we need the cliché. I’d feel bad about that except that I’ve just googled the term and found an employee wellbeing specialist [more below] with a similar point of view, who used the same term two weeks ago in a LinkedIn article. [It’s almost like finding a lost sibling]. Continue reading “Wellbeing 2.0 – Employee Wellbeing Meets Liveable Cities”
It began at the end of last year when I was putting together a list of wellbeing trends for 2018. Suddenly it seemed that every Scandinavian country had its own philosophy.
Hygge – the Danish word for homeliness and cosiness was there. And it had brought along its cuzzies – the Swedish word ‘lagom’- which means moderation – not too much and not too little, and the Norwegian concept of ‘friluftsliv’ – open air living – or as we Antipodeans call it – living. Continue reading “Marketing Wellbeing to the World”
Business advantage comes in many forms – great products or services, great connections with customers, excellent profits, or just paying attention to all the important details. The end result is that your staff and others rate you as prospering and expanding or having good future prospects. Continue reading “Does Your Firm Have Good Future Prospects?”